April Production Update: Where we are now.

April Production Update: Where we are now.

Update – April 3rd, 2025

Hi everyone,

This is Mat, founder of Rudest. Here’s a full update on where we are with production.

Shorts

We are producing a total of 5,000 pairs of Rainbow Roll-up Shorts. So far, we’ve paid suppliers for:

  • YKK zippers, premium buttons, and rivets (see images below). Final colors will match the shorts — the orange pictured is for reference only.

Zipper and Button Sample

  • Fabric in three colors: Black, Navy Blue, and White. We selected a premium cotton that was 30% more expensive than the manufacturer’s original suggestion. It’s 220gsm, 98% cotton + 2% elastane.

Color Samples

Cotton Fabric Detail

  • Rainbow fabric: we chose the classic 6-stripe rainbow. The quality and print are excellent.

Rainbow Fabric

  • Buttons & Rivets: Dark buttons for navy and black, white for white shorts. Rivets will be dark chrome or silver to match.

Buttons & Rivets 1 Buttons & Rivets 2

  • We updated the roll-up length from 6cm to 9–10cm (around 4") for better visibility and comfort.

Short Sample

  • Pocket depth increased from 20cm to 25cm (10") to fit large phones.

Pocket Detail

Here’s a quick look at the sample fit in Sitges:

Sample Fit

Socks

Samples are confirmed, and production is underway. Quantities:

  • 1,500 White Socks
  • 300 Black Socks
  • 3 new 80s-inspired striped designs

Bracelets

We’re using 100% natural gemstones. Green agate has been upgraded to Imperial Jasper for a more premium look. See samples below:

Bracelet Samples

Bracelets will ship in faux leather pouches with our logo:


Caps

Production is in progress for:

  • 500 White Caps
  • 500 Black Caps

They’ll include inside and back logo labels.

Packaging

  • Boxes: Discreet brown exterior, pink interior.
  • Custom tissue wrapping paper to wrap each product.
  • Compostable product packaging for all items, like our previous underwear bags.
  • Compostable mailer bags for smaller orders.

Swimwear

Fabric has been dyed in three custom colors. Swimwear will launch in May for preorder and ship in June.

If you’d like more information or have questions, text us at +1 (424) 229-9333 (text only).

Thanks for making this happen — can’t wait to deliver everything to you!
– Mat, Rudest founder

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